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TrueSpot Integrates DealerBuilt’s LightYear Dealer Management Solution

Plano, Texas – February 13, 2020 – TrueSpot, a new Internet of Things (IoT) asset location platform developer, today announced that it has integrated with DealerBuilt’s LightYear Dealer Management System (DMS). This integration expands access to the automotive industry’s first Real-Time Asset Location Platform to a premier provider of Dealer Management Systems for retail dealerships.

According to TrueSpot CEO Mike Hanna, “TrueSpot was founded to bring new tools, technology and insights to auto dealers through the power of real-time location data. As a growing leader in DMS solutions, collaboration with DealerBuilt was a no-brainer.”
It is estimated that US retail auto dealers spend more than $325 million per year to replace lost keys and lose another $3 Billion a year in inefficiency and wasted time tracking down assets. This translates into tens of thousands of dollars of losses for single dealership owners, not to mention fueling an environment and reputation of frustrated, waiting customers, walkaways, and lost revenue.

TrueSpot’s new platform integrates with a dealer’s data to streamline workflows and dramatically reduces or eliminates these costs while adding new capabilities that boost productivity and sales performance. The platform enables mobile phone access to vehicle features, options, and prices to ensure sales staff is always knowledgeable and fully sales-ready as they walk the lot.

“We are excited to partner with TrueSpot to bring new location-based solutions to our dealers,” said Veronica Dunford, Executive Vice President of Business Development at DealerBuilt. “TrueSpot is a welcome addition to our network of integration partners that provide innovative solutions to the dealer community.”

TrueSpot Real-Time Location Services (RTLS), Lot Management 360, and TrueRecon technologies will seamlessly integrate with DealerBuilt to make lost productivity and key costs associated with searching for missing cars and keys a thing of the past.

About DealerBuilt:
DealerBuilt is an enterprise Dealer Management System (DMS) provider for retail automobile dealerships. The company’s LightYearTM DMS platform enables leading dealerships and dealer groups nationwide to fully customize how they leverage technology to more efficiently and effectively operate their business, optimize their customer experience, and drive profitability. DealerBuilt, located in Grapevine, TX and Mason City, IA has enjoyed steady growth as automobile dealers seek a more modern, flexible alternative to traditional market offerings that empowers them to exceed the expectations of today’s tech-enabled customer. For more information about DealerBuilt, call (888) 808-0733 or visit

About TrueSpot:
Formerly known as MOLOCAR, TrueSpot was founded in 2017 by a collaboration of mobile technology insiders and auto dealership owners and operators to invent the industry’ first Real Time Location Service, delivering pinpoint locations for vehicles, keys and more. Through the realization of this technology, TrueSpot is transforming the everyday operations of dealers with the industry’s most powerful and insightful lot management and recon management solutions. TrueSpot partners with key technology and industry players such as Microsoft, CDK Global and DealerBuilt while also being easily compatible with many other dealer technology partners such as Dealertrack Technologies, vAuto, DealerSync, HomeNetAuto and many others. For more information about TrueSpot go to

TrueSpot Executives are available for media briefings on-site at NADA 2020; to schedule, please contact:

Media Contact:
Jay Barta
Jay Barta Communications
[email protected]

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