Amber brings over 20 years of automotive and entrepreneurship to TrueSpot ranging from retail automotive, SAAS and business/home security. During her career she has worn many hats from building and directing her own dance academy, retail automotive management, automotive software management as well as managing sales/retention teams in the home security arena. Amber has had the opportunity to lead many teams to high levels of achievement. Amber is passionate about developing and implementing effective sales strategies leading nationwide sales teams in achieving goals. She loves negotiating, monitoring and analyzing performance metrics and providing timely and effective solutions liaising with marketing developing departments. With her solid understanding of the current economy and how today’s market trends influence dealership sales, she is dedicated to help dealers find, track and map critical assets improving dealership processes and the customer experience.